We make you sound big time.
The difference between a master and a demo is time and money. In the wonderful world of making records with big budgets, you have the luxury of sitting around for days on someone else's dime, eating pizza, and trying a million cool ideas to make your tune special. As much as we love pizza, big budgets and record deals are not as plentiful as they used to be.
When we begin to produce and record any tune, there are several steps we usually go through in order to get a cohesive, creative, and original sounding track. First, sing and play through the tune from top to bottom, taking in whatever input we have from the writers or artists, always mindful of the old adage "you should know how it's gonna sound when it's finished before you start."
If an artist or band is involved, we know who will be playing and singing, and we proceed to getting the best possible performances that time and budget will allow.
If the object is to release a product that is competitive and for sale in the marketplace, the more time we have to get the best of everything, perhaps bring in outside players (horns, strings, etc.), get a great mix, and really pay maximum attention to every detail, the better the end result will be. And that costs more. Who are we competing with? How much are they spending?
If the object is to get a great demo of the band or artist to showcase them, shop for management, or use for PR, we will concentrate on getting everything we can that the budget will allow. You don’t need 20 string players to make a great demo-hopefully the demo will garner enough interest to get someone else to pay for the 20 string players. It's gonna sound great no matter what!
If we’re doing songs or song demos, by the time the first step is done, we have hopefully decided how the tune is going to sound and what instruments and singers to use.
If the object is to make a master-ready to sell-drop in a movie as is-ready for the radio recording, we are going to use top notch studio players and singers, spare no expense for backgrounds, strings, horns, or whatever else to realize the maximum potential of the tune. That still may be one guitar and one voice. It is often the movie or TV production company that is footing the bill. If shopping to artists, they are more likely to use your master recording and just insert their own vocals, etc.
If the object is to make a great version of the tune to shop, use for PR or a gift, we try to be more economical-anything from piano or guitar and voice, to a full rhythm section and some extra color-harmonica, pedal steel, a live string or two, and we may program some of the rhythm section. It's still gonna sound great, but be more realistic on your dime, or a publishing budget. It still may end up being used as is, and make money.
No matter what, the end product will have whatever it needs to make it complete and original, and accomplish what you need with superior sound quality.